User behaviour research and analysis helps with creating the basis of a good user interface. The user experience should not be hindered by the user interface.
This is the process of analyzing and finding trends from the data collected in the research phase. This will be instrumental in designing the product.
After carefully analyzing the user behavior, wireframes are created. Wireframes showcase the user flow and how the user interacts with the system.
Once all the stakeholders are satisfied with the wireframes, our designers will create the UI based on the process flow. This includes creating every element in the user interface and adding corresponding actions to each element. Our designers carefully define how an element works upon user interactions.
The prototype is tested by various stakeholders including developers. Based on their feedback, the prototype is further refined to optimize user experience.